Masterclass 2016 Agenda

  • Archived Content


    Sunday, April 3, 2016

    2:00 Registration desk opens at Block B, Sala Bolero on the second floor of the service centre (look for signs to the Press office).  You must have a general pass to the book fair or your Eventbrite ticket to get past the gate. If you’ve ordered your pass (using the higher fee) you’ll be given your pass at the Dust or Magic registration desk.    

    2:45 Doors open

    3:00 Welcome and Introductions. Bologna Children’s Book Fair.


    Jason Krogh

    3:05 Feature talk: Jason Krogh: Tapping Into the Power of Interactive Media. Jason is the President of Sago Sago, a studio owned by Toca Boca. Jason’s Canadian studio is a leader in the design (and sales) of children’s apps; especially for very young children.  Few people can implement simplicity so well. Come learn how he does it.


    3:50 BolognaRagazzi Digital Award entries and winners by Juror Chair Warren Buckleitner, with juror members and winners who are on hand.

    4:00 Fiction Winner demo: WuWu by Aksel Køie of Step in Books.

    4:10 Non-Fiction Winner demo: Attributes by Daren Carstens of Carsten’s Studios.

    4:20 VR and Children by David Kleeman of Dubit.

    4:30 Demos. Do you have a product you’d like to show? Prepare a short, 3 minute elevator pitch to give to the entire group. We’ll have standard audio and video input, plus a document camera.


    Christoph Niemann

    4:50 CHOMP demo by Illustrator Christoph Niemann.  This is Niemann’s second app, and it cleverly incorporates live video into animated drawings.  We’ll ask him to share his thoughts about illustration on an interactive screen.  

    5:00 State of the Children’s App with Neal Hoskins of Bologna Digital as the Moderator.

    Take a deep dive on the “dust” and the “magic” of the children’s app space, with 2016 Bologna Ragazzi Digital Award winner Emmet O’Neill of StoryToys (the mind behind My Hungry Caterpillar); German app publisher Verena Pausder of Fox & Sheep; French Montessori educator and app designer Valérie Touze of Edoki Academy; USA illustrator/designer Peter H. Reynolds of Fablevision; and the master of the digital children’s fairy tail Kate Wilson of Nosy Crow (creator of Goldilocks and Little Bear).

    Screen Shot 2016-03-05 at 7.28.56 PM

    6:15 Break: Back to your hotel.

     Screen Shot 2016-01-29 at 9.22.11 AM8:00 Fixed price communal dinner in the center city of Bologna.

    Once again we will meet informally in the evening to dine together and continue the conversation long into the evening, Bologna style.

    The cost is about 35 Euros per plate, and will be collected onsite.

    All speakers and members of the Masterclass are invited. Bring a tablet with apps to informally share.

    Don’t delay — seats are limited due to the meeting space availability. Seats are sold using Eventbrite for 300 or 250 Euros each (the lower rate is for registered fair attendees who already have a pass).  The higher rate includes one full pass to the Bologna Children’s Book Fair, which you can pick up at the Dust or Magic registration desk.

    There is also a student rate of 30 Euros, for a block of seats. A current graduate or undergraduate student ID must be displayed at the Dust or Magic registration desk to have access to one of these seats. Note that the student rate does not include a subscription to CTR/CTREX.


    2016 Speakers

    • Christoph Niemann

      Christoph Niemann 

      Christoph Niemann is an illustrator, artist, and author. His work has appeared on the covers The New Yorker, Time, Wired, The New York Times Magazine and American Illustration, and has won awards from AIGA, the Art Directors Club and The Lead Awards. His corporate clients include ...

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    • Verena Pausder

      Verna Pausder

      Verena Pausder 

      Verena Pausder has years of solid experience in the Internet industry under her belt and enjoys shaping the future of a digital world for kids. Creating high-quality Apps and being close to the trends in mobile and education motivates her. In 2012 she founded the company Fox & Sheep, which develops and publishes Kids Apps worldwide. The Apps of Fox & Sheep have been downloaded over 15 million times worldwide. At Fox & Sheep, Pausder works closely with book authors and illustrators worldwide to bring to life the best Apps for kids out there and help pa...

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    • Peter H. Reynolds

      Peter H. Reynolds 

      Peter is a New York Times best-selling children's book author illustrator ( Judy Moody, The Dot, Ish,Sky Color, Someday), selling over 20 million books in over 25 languages around the globe. In 1996, he founded FableVision as a social change agency to help move the world to a better place by creating "stories that matter, stories that move." FableVision's signature blend of positive media, storytelling and interactive technologies is sought after by a host of best-in-class organizations, such as PBS KIDS, Reading Is Fundamental, the Jim Hen...

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    • Emmet O'Neill

      Emmet O’Neill 

      Emmet O'Neill is the Chief Product Officer for StoryToys. He is responsible for all aspects of product development, from concept through to final delivery. In StoryToys he has produced apps for many leading entertainment companies including Eric Carle Studio, Saban, Warner Bros/DC, Sesame Workshop and Disney. With a career in digital product design that spans almost 20 years, Emmet has worked across a broad spectrum of industries including publishing, advertising and film /TV....

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    • Neal Hoskins

      Neal Hoskins

      Neal Hoskins 

      Neal Hoskins runs WingedChariot, an events and publications consultancy that focusses on digital publishing projects. He is the Bologna Digital Media Hall Consultant, and organizes Digital Cafe program of talks and events each year for the Bologna Children's Book Fair in Bologna, Italy.

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    • Kate Wilson

      Kate Wilson, Nosy Crow

      Kate Wilson 

      Kate Wilson is the founder and managing director of Nosy Crow, a four-year-old, multi-award-winning publisher of children's books and apps. She comes to app making with a background in children's publishing: before setting up Nosy Crow, she was the UK publisher of US books from Goodnight Moon to The Hunger Games and Judy Blume's Forever, as well as working on UK bestsellers like The Gruffalo and Horrible Histories. She's interested in children's literacy, in building businesses for the long term and in cake.

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    • Jason Krogh

      Jason Krogh 

      Jason Krogh is the founder and CEO of Sago Sago, a company dedicated to creating the best apps for young children. Jason has designed and developed interactive media for 15 years working with clients such as the National Geographic, Sprout, Disney Jr, Vancouver Olympics and the Toronto Public Library. Jason is also the founder of the Zimmer Twins, an online storytelling platform for kids. His most recent venture started after a particularly satisfying rant with Bjorn Jeffery of Toca Boca. In short, Sago Sago was born out a shared passion f...

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    • David Kleeman

      David Kleeman 

      Strategist, analyst, author and speaker — for more than a quarter-century, David Kleeman has led the children’s media industry in developing sustainable, kid-friendly practices. Kleeman is Senior Vice President of Global Trends f...

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    • Daren Carstens

      Daren Carstens 

      Daren Carstens founded Carstens Studios Inc., where he authors, designs, programs and develops educational products for children. He has worked in K-12 educational publishing for 20 years, and his work has received many awards including the prestigious international Bologna Children's Book Fair New Media Prize in the Best Educational Software category, 2010 & 2011 Parents' Choice Gold Awards - Parents' Choice Foundation, and 2010 & 2011 Editor's Choice Awards - Children's Technology Review. Daren combines the rare talent of a thorough understanding of learning processe...

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  • 2018 Events

    Masterclass • Mar. 25, Bologna, Italy • Register
    AppCamp • Jun. 1-3, Asilomar, CA • Register
    Highlights Retreat • Boyds Mills, PA
    Institute • Nov. 4-6, Lambertville, NJ • Register

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  • Conference testimonials


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      Sanj KharbandaVP Digital Strategy, Houghton Mifflin Harcourt, Dust or Magic Hurricane Edition

      "Unique, inspiring, eye-opening. I would recommend anyone involved in the interactive space for kids to attend at least one. Thank you to everyone for sharing and being an inspiration."

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      Roby JohnCEO, TapToLearn, Dust or Magic Hurricane Edition

      "Thanks for a great first Dust or Magic. Made it totally worth flying all the way in from Mumbai."

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      Valerie ConnellVP Product & Market Strategy, The Waterford Institute, Dust or Magic 2010

      "Top Notch conference with A-list attendees - a pleasure to be included with the best of the best!"

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      Kate WilsonFounder & Managing Director, Nosy Crow, Dust or Magic 2011

      "Relevant, invigorating and mind expanding: a great event. Warren's energetic, warm and informal style of communication and facilitation is key."

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      Krista MarksDust or Magic 2011

      "The best part is the inspiration that comes from being with a group of like minded, passionate, talented humans."

    • Jens Peter de Pedro

      Jens Peter de PedroPlay Designer, Toca Boca, Dust or Magic Hurricane Edition

      "If you are in Children's Interactive Media it's like coming to Church. You got to go for spiritual reasons. And it's only once a year!"

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      Scott TraylorPresident, 360KID, DM '13 Institute

      "Dust or Magic Fall is a must attend event to help increase chances of making successful children's new media products."

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      Charity GerbrandtCreative Lead, Disney Club Penguin, DM Institute '13

      "So great to share with like-minded people in a low pressure, no drama environment. Great size, space and leadership."

    • Kimberley SorensonThe Waterford Institute, Dust or Magic Highlights Foundation 2015

      "A wonderful opportunity to get down and dirty with a lot of different voices in a protected space. Inspiring + energizing on all conceivable levels -- many many thanks."

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      Jayne ClarePresident, Teachers With Apps, Dust or Magic Highlights 2015

      "Leaving with a wealth of new knowledge, friends, ideas and inspiration!"

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      Erin ReillyCreative Director, Annenberg Innovation Lab at USC, Dust or Magic eBook Retreat 2013

      "This was just the retreat I needed to learn and to be inspired by others." 

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      Scott TraylorPresident, 360KID, DM 2002-2010

      "Come for toys, stay for friendship; leave with knowledge."

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      Jesper LodahlCEO, SmartTots, Dust or Magic Hurricane Edition

      "Great crowd, great minds, great learning experience."

    • Hans WagnerOwner, Computer Explorers, Dust or Magic 2014

      "Just soaked in all of it. Great environment!"

    • Megan SmithSenior Designer, Interactive Media, Highlights for Children, Dust or Magic 2014

      "Warren and Daren really made everyone feel relevant and comfortable. Perfect balance of healthy criticism and ideas for growth."

    • aleen

      Aleen SteinCEO, Organa, Dust or Magic 2014

      "Even though I'm not making apps right now, exciting and relevant to my life."

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      Lorraine AkemannMoms With Apps

      While there is no shortage of conferences on kids and tech, Dust or Magic stands out in the crowd. This might be because attendees are required to leave their egos at home, or cast them into the ocean until the sessions are finished.