Japhet Asher

  • Director, Polarity Reversal Ltd, Digital Director, Carlton Publishing

    Japhet has created, written, produced and/or overseen content for Nickelodeon, Disney, CBBC, CBeebies, MTV, ABC, CBS, HBO, Fox, Canal+ and more.  He launched the CBBC and CBeebies YouTube channels and was in charge of digital content for CBBC during its most successful era to date.

    Japhet started out as a writer and documentary maker, making films for ABC, PBS and HBO.  He went on to become a partner in the ground breaking animation studio Colossal Pictures, which produced the very first MTV ID and made many more identity campaigns for most major kids and youth channels.   Colossal is widely credited with turning broadcast graphics into interstitial entertainment, culminating in the TV series Japhet created for MTV and the BBC, Liquid Television.  Japhet’s work has earned Emmy, BAFTA and Oscar recognition.  After 25 years working  in the United States, primarily as a television writer/producer, Japhet returned to the UK in 2004.  He joined the BBC as an executive producer overseeing Children’s development, and was subsequently in charge of digital content for CBBC, where he developed the channel’s mobile and app strategy as well as establishing YouTube channels for CBBC and CBeebies.   Japhet left the BBC to found Polarity Reversal where he writes and develops original IP and consults for publishing, broadcast and digital companies.

    In 2016, Japhet was appointed Digital Director at Carlton Publishing, where he oversees the creative process for new print/digital formats, notably with augmented reality.  He also creates new brands and develops business opportunities in print and digital content.

  • 2018 Events

    Masterclass • Mar. 25, Bologna, Italy • Register
    AppCamp • Jun. 1-3, Asilomar, CA • Register
    Highlights Retreat • Boyds Mills, PA
    Institute • Nov. 4-6, Lambertville, NJ • Register

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      Sanj KharbandaVP Digital Strategy, Houghton Mifflin Harcourt, Dust or Magic Hurricane Edition

      "Unique, inspiring, eye-opening. I would recommend anyone involved in the interactive space for kids to attend at least one. Thank you to everyone for sharing and being an inspiration."

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      Roby JohnCEO, TapToLearn, Dust or Magic Hurricane Edition

      "Thanks for a great first Dust or Magic. Made it totally worth flying all the way in from Mumbai."

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      Valerie ConnellVP Product & Market Strategy, The Waterford Institute, Dust or Magic 2010

      "Top Notch conference with A-list attendees - a pleasure to be included with the best of the best!"

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      Kate WilsonFounder & Managing Director, Nosy Crow, Dust or Magic 2011

      "Relevant, invigorating and mind expanding: a great event. Warren's energetic, warm and informal style of communication and facilitation is key."

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      Krista MarksDust or Magic 2011

      "The best part is the inspiration that comes from being with a group of like minded, passionate, talented humans."

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      Jens Peter de PedroPlay Designer, Toca Boca, Dust or Magic Hurricane Edition

      "If you are in Children's Interactive Media it's like coming to Church. You got to go for spiritual reasons. And it's only once a year!"

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      Scott TraylorPresident, 360KID, DM '13 Institute

      "Dust or Magic Fall is a must attend event to help increase chances of making successful children's new media products."

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      Charity GerbrandtCreative Lead, Disney Club Penguin, DM Institute '13

      "So great to share with like-minded people in a low pressure, no drama environment. Great size, space and leadership."

    • Kimberley SorensonThe Waterford Institute, Dust or Magic Highlights Foundation 2015

      "A wonderful opportunity to get down and dirty with a lot of different voices in a protected space. Inspiring + energizing on all conceivable levels -- many many thanks."

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      Jayne ClarePresident, Teachers With Apps, Dust or Magic Highlights 2015

      "Leaving with a wealth of new knowledge, friends, ideas and inspiration!"

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      Erin ReillyCreative Director, Annenberg Innovation Lab at USC, Dust or Magic eBook Retreat 2013

      "This was just the retreat I needed to learn and to be inspired by others." 

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      Scott TraylorPresident, 360KID, DM 2002-2010

      "Come for toys, stay for friendship; leave with knowledge."

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      Jesper LodahlCEO, SmartTots, Dust or Magic Hurricane Edition

      "Great crowd, great minds, great learning experience."

    • Hans WagnerOwner, Computer Explorers, Dust or Magic 2014

      "Just soaked in all of it. Great environment!"

    • Megan SmithSenior Designer, Interactive Media, Highlights for Children, Dust or Magic 2014

      "Warren and Daren really made everyone feel relevant and comfortable. Perfect balance of healthy criticism and ideas for growth."

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      Aleen SteinCEO, Organa, Dust or Magic 2014

      "Even though I'm not making apps right now, exciting and relevant to my life."

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      Lorraine AkemannMoms With Apps

      While there is no shortage of conferences on kids and tech, Dust or Magic stands out in the crowd. This might be because attendees are required to leave their egos at home, or cast them into the ocean until the sessions are finished.